Creative Services | Shahanajaindesign

I don’t just design visuals —

I shape how people

feel about brands

CREATIVE SERVICES

Brand Identity - Name, logo, brand positioning, tagline, strategy, basic stationery, applications and extensions into relevant collateral

Print - Design and layout for coffee table books, brochures, advertising, flyers, invites as well as supervising the printing process

Packaging - Product packaging with emphasis on overall strategy and unique product propositions

Digital - Social media creatives, digital marketing material, digital ads, mailers

Web - UI UX design with third party collaboration for programming to deliver a complete solution

Competitive and market analysis - How consumers view you and other players. What your target audience is looking for. Competitor assessments and what works and doesn't work for your competitors.

These could be taken separately or as a package.

STARTUP SPECIALS

A starter pack for new businesses launching a new product, service, or brand —

which includes logo design, graphic palette, colour and font palette, and 2-3 simple

rollout applications. All for upto ₹1 lakh.

(T&Cs apply - any elaborate deliverables will be additional)

Examples of design for startups

WHEN SHOULD YOU REACH OUT

Creating a new identity

You are in the process of setting up your product – food, travel, hotel, etc. – and you know that to bring it to life you need a strong visual presence and brand language. I will work with you to create the brand strategy, name, logo, visual identity and communication material. For example, my work with a Daali, a startup making high end furniture.

Building an existing identity
When you already have a name and identity but a cohesive visual language, a story and promise are missing. I will help arrive at your unique brand proposition and a story that will be communicated through design and create a distinctive identity for your company.

Extending a product packaging identity

When you have a product/brand that is already well recognised in the market. And you are launching a new category within the brand. I will help connect the existing design to the new product therefore logically and seamlessly becoming a part of the umbrella identity. What kind of identity will the new range have, what will it be called, how will it be related to the existing product range.

Brand guardianship

Established brands often need continued communication and design support to maintain a consistent brand presence. I can work on a retainer model where a scope of deliverables are defined.